Hi! We're ex-Plastik team. Say hi to Starbase – our new rebranded agency.
We're Starbase – a branding and web design agency
Reading time 3 min | nov 03, 2020
Hello, nice to meet you. We're Starbase – a branding and web design agency from Ukraine. Our history began in 2017 with a Plastik agency. During these years, we've grown, evolved, and recently did rebranding for a new start. Now let's get to know each other!
At the start, Plastik agency was founded. The idea behind Plastik was simple. We wanted to create a small, boutique-like web design agency that would treat clients as close friends. At large outsourcing companies, it's not easy to personalize customer experience. Our approach would rely on trusting relationships, expertise in a client's domain, and business-oriented mindset.
The agency was founded by Arsentii Horelik, an Art-Director. Arsentii used to work for several IT companies, having built a career from junior designer to a leading role in a UX design department. In 2016, Arsentii started his solo career as a freelancer, soon expanding in a small team. He strived to bring his expertise in UI/UX design, branding, and business development to an agency with a humane approach.
Plastik team in 2018
2020 is a year of challenges. We've decided to rethink our working processes and came up with a new branding.
We started with a new name. Since the ex-name, Plastik, wasn't eco-friendly at all, we brainstormed for new catchy names. Starbase embodies the idea getting the best talents to the team and shooting for the stars, never settling for less.
Today, Starbase is a one stop shop for a quality branding, design, and marketing of your software product. Our services include:
Branding. Every business – from a fresh startup to an established business – needs a recognizable image and a unique story to tell. We devised a detailed and transparent process that involves lots of research and analysis, so we can tap into your true target audience and build trust in your brand.
Web design. We offer web app design services in a variety of business domains: from retail and ecommerce to real estate and fitness. Our work is based on thorough elicitation of requirements and data-driven approach to create tailored user experiences. You can check out some of our works, reading our case study of a car sharing marketplace GetRenty and a healthcare startup HeadsUp.
Mobile design. A cornerstone of efficient mobile design solutions is following mobile guidelines and user-centered approach. With our mobile design services, we help our customers solve their business problems and delight their end users with simple and clear UX. Some of our mobile design works include an application for local sports events SPRT and a pet collar app.
We offer custom web and mobile design solutions in your business domain. Check our recent works with testimonials from our clients:
In our work, we adhere to several simple rules. Here they are:
User convenience over artistic ambitions
We believe that UI and UX design must rely on insights derived from research, user's feedback, and user testing. Working on projects, we strive to cater to user demands and create a seamless user experience across all channels and devices. A simplified user journey is a rewarding embodiment of our artistic ambitions.
Complex design approach
As a team of decision makers, we lead brands from the day one, starting with a brand strategy and complex marketing research and following with the product's look and feel. If you're building a product from scratch, we'll help you formulate a brand vision, create an appealing UI, and build a trustworthy, consistent image across all platforms.
Transparency and open communication
It can be truly disappointing to invest lots of resources in a product that doesn't meet a demand. To prevent budget overruns and missed deadlines, we build an iterative workflow with transparent communication and timely feedback.
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